get started today

connect your dna

get the app

one size does not fit all

personalized health + nutrition powered by your genetic code

Discover your health-nutrition-gene relationships. Get started with our simple DNA test, then tap your full genetic potential with the gini mobile app.

already tested with 23andMe or

get access to your free reports

Connect your DNA data and get started with the gini app.
Take action on your genetic insights today. 

What's your email?

Have you been genetically tested?

What You Get

A revolutionary new approach to highly personalized nutrition & wellness for you and your family.

Gini Stories 

Learn about your health-nutrition-gene relationship

A very fresh and innovative approach to looking at genes, nutrition and health together in one place. Learn about risk, associated genes and nutrigenetic factors.

Gini Health

A snapshot of your DNA based nutritional needs

An accurate guide for all of your micro or macronutrient needs - backed by peer-reviewed research.

Gini Lens

Your own personalized nutrition label

A revolutionary feature, Gini lens shows you the best and the worst foods that you can consume tailored for your DNA. 

Gini Coach

A food + habit coach tailored for you

Be it loosing weight or training for an Ironman, we’ll manage the planning for you while keeping it fun and interesting. Stay on top of your health goals.

privacy by design

We offer a highly secure service. Stay assured, your DNA data won’t be shared with any third parties. All your data is encrypted and de-identified to make it anonymous.

  • No Data Sharing of Data Selling
  • Privacy by Design
  • De-Idenfication
  • Encryption

How it Works

Step 1: Order & Register Your Kit

Once you receive your DNA test kit, register it under your name at

Step 2: Swab Your DNA

Our test kit uses a simple process involving a cheek swab. Takes only 2 minutes to complete.

Step 3: Quick DNA Scanning

We will scan your DNA at a CLIA and CAP certified lab, and send you a confirmation within 2 to 3 weeks. 

Step 4: Start Using Gini

Install Gini on your iOS and Android device. Start exploring your genetic self.

Tap Into Your Full Genetic Potential

World’s first DNA based nutrition label

Get actionable health & trait reports 

Get FREE access to select health + nutrition reports

Highly secure, No data sharing policy

Find natural sources of nutrients

Based on scientific peer reviewed research

i have type 1 diabetes

i have these cravings…

i’m addicted to caffeine

i have so much energy

i am a picky eater

i want to live forever

i can’t stand onions

i don’t know what i need

i want to maximize my energy

i have high blood pressure

i think i need more iron

i worry about anti-oxidants

i love carbs, why?

i have bad allergies

i might be lactose intolerant

i feel tired all the time

i love things that taste good

i just want to feel good

Welcome to a new world of precision nutrition

Live longer and healthier with diets optimized for your genes with Gini.

Buy your DNA test kit and get started today!

buy now